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Business Communication MGT3201.2 L, Dostiyarova Alima
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Bang College of Business
Department of Management
MGT3201.2 L, Dostiyarova Alima
Topic 7. Writing Persuasive Messages
Steve Jobs speech "How to live before you die"
Steve Jobs speech "How to live before you die"
https://www.ted.com/talks/steve_jobs_how_to_live_before_you_die
Click
https://www.ted.com/talks/steve_jobs_how_to_live_before_you_die
link to open resource.
◄ Persuasive Messages
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Glossary
Topics for final presentations
Criteria for presentation
Syllabus Summer 1, 2022
Business Communication Today - coursebook
Guide to managerial communication. Mary Munter
Planning your presentation
Academic Writing vs Business Writing
HW # 1.(1 point) Academic Writing vs Business Writing_till Monday (June 13, 2022) 18:00
You-attitude approach
Lecture 1. Achieving success through effective Business Communication
Templates_Business Letter&Strategy Memo
Effective and poor email examples
Example 1 Letter to students: San-Diego Zoo trip
EXCEL INDUSTRY_CASE 1 for June 2-3
Lecture 2. Mastering Team skills
Sample_Business Letter
Sample_Business Strategy Memo
Writing Business Letter_video recording
Writing Communication Strategy Memo
Excel Ind_discussion
HW # 2: (2 points) Writing Business Letter and Strategy Memo based on Excel Ind case: Deadline June 13, 18:00
Supportive Communication
Checking your responses
Midterm 1. June 14. 2022
Recording of Guest speaker's presentation: Linkedin level-up skills. Guest speaker: Zhama Ryskulova
Planning business messages
Writing Routine and Positive Messages
Spartan Ind. case
Homework # 4. (2 points). Spartan Ind. Deadline -.Due to 20 June at 18:00
Writing Negative Messages
Articles McKinsey Company
HW # 5. Writing Negative Message: Based on the case "Spartan Ind." Due to Monday, June 27, 2022, 18:00
Persuasive Messages
Looking at persuasive specific techniques in speech
Michelle Obama's speech moves many to tears in Charlotte:
One of the Greatest Speeches Ever by Oprah Winfrey (Law Of Attraction):
Put God First - Denzel Washington Motivational & Inspiring Commencement Speech
All right! All right! All right! Matthew McConaughey at Oscar ceremony
Communication strategy
HW # 6. Persuasive speech at the "OSCAR Ceremony" due to June 30
Speaking Verbal Structure
Making Presentations as Steve Jobs: Video
Pr. Rosling "Washing machine" (Karolinska University, Sweden)
How to open and close presentation
Writing Resumes
CV and resumes_samples
HW # 7, 8: CV and Cover Letter. Due to July 5, 2022. Till 18:00
Lecture 16. Application process
Cover letter. Source from Purdue University
HW # 9, 10. Essay writing based on the movie "Devil wears Prada"
Assignment. useful phrases. possible topics for discussion
Non-verbal communication
Midterm 2. July 7, 2022
Final presentation submit here
Submission of the final case discussion paper. Due to July 15, 2022, 18:00
Looking at persuasive specific techniques in speech ►
MGT3201.2 L, Dostiyarova Alima
General information
Resources: books, articles
Introduction_May 30-June 3
Topic 1. Introduction to Business Communication
Topic 2. Week 2: June 6-June 9. Mastering Team skills and Interpersonal communication
Topic 3. June 13-June 16. Supportive Communication. Coaching and Counseling
Midterm 1. Grades are posted
Topic 4. Planning, Writing and Completing the business messages
Topic 5. Writing Routine and Positive Messages
Topic 6. Writing Negative Messages. Practice
Topic 7. Writing Persuasive Messages
Topic 8. Communicator's strategy. Persuasive speeches
Topic 9. Speaking Verbal Structure: Making and Delivering Presentations
Topic 10. Writing CV and cover letters
Topic 11. Job application process
Topic 12. Devil wears PRADA. Business Communication issues in the movie. Deadline - 23 November 2020 23:59
Midterm 2. On July 7, 2022. Guidance for Exam 2
Final Presentations
Final exam: is available from July 14 till July 15, 2022
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